Score This Summer: Make Yours the Venue of Choice for the Summer of Sport We’ve seen sports viewings in the UK spike in the last year, with women’s sports – particularly football – seeing exceptionally high interest. A record-breaking 46.7 million people in the UK watched women’s sport on linear TV in 2023! Sports viewing […]
How can hospitality venues capitalise on the upcoming sports summer of 2024? Read More »
Easter, Father’s Day, Bank Holidays, King’s Coronation … there’s always a tonne of upcoming events that can be used to drive revenue and get those all-important Bums on Seats! We’ve put together a one stop GUIDE on how to get the most out of key dates, using them as a ‘Reason to Visit’ to drive
How to use calendar events to drive revenue and get those all-important Bums on Seats! Read More »
This month I am sitting down with Kate Nicholls, Chief Executive of UKHospitality to explain why the new Campaign ‘No To Last Orders’ is so important. To be honest, Kate already knows, which is why she and UKHospitality are backing it, along with some of hospitality’s leading experts, including Airship, Toggle, Wireless Social, KAM, Datahawks,
WHY WE LAUNCHED ‘NO TO LAST ORDERS’ CAMPAIGN Read More »
Thorley Taverns are a family business with over 50 years behind them. They have 18 pubs across Kent and 400 employees. Like almost all hospitality venues they are facing exponential rises in utiltity bills, business rates and consummables. Phil Thorley, whose father founded the business, is determined to keep it going for another 50 years.
Overcoming the Monster Read More »
Bars, Restaurants and Hotels have been offered the chance to make this year count as one of their best: by capitalising on the winning combination of the FIFA World Cup and Christmas 2022! Customers are already planning (and booking) their seats for Christmas and this year’s World Cup– with around 30% saying that they intend
Ready, Set, Christmas! Read More »
There was a time when customers seeking out a really good Bar or Restaurant went in search of one they had heard about where they worked, or outside of their immediate locality. Not anymore! Our evidence is telling us that consumer behaviours – changing all the time in response to external factors – now seek
FOCUSING ON THE LOCALS WINS EVERY TIME! Read More »
A blog by Dee Sturgess; Director of Talent & Training for Bums on Seats, about what really matters to people in their working environment. With the biggest resource crisis ever to hit the UK following the rollercoaster that Covid graced us with, we decided to have a much closer look at what’s most important to
What’s important to YOUR Team? Read More »
Turning Christmas Fear into Christmas cheer! I hear you! At the moment it’s looking very uncertain for festivities, isn’t it. And why is that? Is this just consumer confidence, or because hospitality was understandably late in launching Christmas this year? Or perhaps both? To answer that question let’s turn to the facts. Data from Bums on seats
Less Christmas Fear and more like Christmas Cheer Read More »
The Message As an industry, we are excellent at talking about our issues but not so great on talking about the solutions and we must be careful here. If we continue to talk the issues but take no action, then we are keeping the problem in existence rather than condemning it to the past. Phase
Can Hospitality Survive the Staffing Crisis? Read More »
Over the last year, 1 in 8 customers have failed to fulfil their booking promises. This has lead to over £17.6bn in lost revenue for the hospitality industry. After starting the journey to recovery over the summer, the hospitality industry has dared to look further ahead to Christmas and beyond, as operators remain hopeful to
Show up for Hospitality this Christmas Read More »
